Buy PS5 Pro Now! Price Increase to $1,099 soon.

The PlayStation 5 Pro launched at $699.99 in November 2024. It is $899.99 today: three increases, zero cuts, in 18 months, and the next one is already coming.

This is not just a Sony story. The loss-leader console, sold below cost to hook you on games, is dying across the industry, and the PS5 Pro, with more RAM than any console ever built, is the most exposed of all. If you want one, buy it now.

Every official PS5 price change in the U.S., by date

Every U.S. price change for the PS5 and the Xbox Series X, from the makers' own announcements. The dashed lines are what comes next: our estimate for the Pro, and Microsoft's confirmed August 1 jump.

The standard PS5 and the Xbox Series X both launched at $499.99 and both sit at $649.99 today; the Pro sits above and keeps pulling away. The steps are getting closer together and bigger, and nothing here bends back down.

Prices verified against Sony and Xbox announcements, June 28, 2026.

Why the Pro leads every hike: it has the most RAM of any console

The reason is built into the box. The Pro packs 18GB of memory (16GB GDDR6 plus 2GB DDR5), more than any console ever made; the Xbox Series X has 16GB. And memory is the one part whose price has gone vertical: contract DRAM is up another 58% to 75% this year as AI data centers buy every wafer made, with no relief expected until around 2028. The most memory-hungry console, in the one part that is doubling in price, is the most exposed there is. Waiting for it to get cheaper is a bet against physics.

Nobody sells a console at a loss anymore

For twenty years, consoles were loss leaders, sold below cost to sell you games. That era is over, and the whole industry is saying so. Microsoft raised the Xbox Series X to $799.99 while admitting consoles are "not sold at a profit," and is gutting its studios at the same time. Valve's Steam Machine ships at $1,049 and Valve won't subsidize it. Nintendo raised the Switch 2 $50. Apple pushed the iPhone Pro to $1,099. When every maker raises prices in the same year, it is not a coincidence. It is the new floor.

Our call: $1,099, probably by the holidays

Sony went +$50 in August 2025, then +$150 in April 2026, seven to nine months apart. We are three months past the last one, so the next stop points at the 2026 holidays, and the jumps are getting bigger. Expect about $200 more: a PS5 Pro near $1,099, the price of an iPhone Pro.

So the move is simple. Buy a PS5 Pro now, and do not waste it on a 60Hz TV and built-in speakers: pair it with a display that does 4K/120 and real sound, and let the builder confirm the system fits. The cheapest it will ever be is today.

Where to buy on Amazon: PS5 Pro · PS5 · Xbox Series X · Steam Machine · Switch 2
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